448. Make up, Marketing, Making Moves… Let’s GO!

On this episode, Nellie discusses an upcoming (past) giveaway and the launch of a new product line, emphasizing the importance of marketing. She stresses that while trends can help gain exposure, a solid marketing foundation should not be built on them. They advise focusing on one platform deeply to stand out and be a thought leader. Consistency in social media is crucial, even if the plan is unclear initially. Nellie encourages persistence, using personal affirmations like "I will find the way," and shares their experience overcoming postpartum depression through their business. She highlights the transformative power of mastering online marketing, which can lead to high-income opportunities and personal growth.

We will touch on:

• (Past) Giveaway and Launch
• Importance of Personal Branding
• Consistency and Strategy in Marketing
• Overcoming Obstacles and Embracing Progress
• The Power of Marketing and Upcoming Launch
• Final Encouragement and Call to Action

Let's Take Some Action:

• Start showing up more on social media, even if it's just sharing what you're eating for lunch, to build the habit.
• Raise your standards and demand excellence from yourself.
• Choose to be too stubborn to give up, slow down, or allow any circumstance to stop you from going towards your goals and dreams.

Transcript

Unknown: 1:23

Good morning. If you have not entered our giveaway yet, check out my last Facebook Live it's like, think it's 2020, minutes. It's not too long, and show you our big giveaway. Everyone that enters gets to spin the wheel like I'll spin the wheel for you, but I'm excited to reward everyone and just love on you and spoil you and all the things I'm making my favorite drink. Okay, so this is an upcoming bonus that is launching next week, this cup, along with our wealthy mama hat, with which I'm super excited about, I literally have like, five minutes. I always say that five minutes, five minutes to do my makeup. But I wanted to come on here and talk about marketing. Marketing is something that I have a deep passion for, hey, Harley. I have a huge, huge passion for marketing. Always have, even before social media was it feels so fun and creative to me, and I also know that that's not how it feels for everyone, which is why I'm doubling down on that's a very big skill of mine, and I want to continue to help you in all different ways. So what we are launching next week is definitely going to help that. So if you feel like you want to get better at marketing, you like it always like marketing products is not the first step. It's marketing you like, yes, you need to talk about your products, your programs, your services. But when we can get so good at marketing, you you can do anything right. Like, I have been in different industries over 17 years, doing different things, but it like it's always been focused on, like, building a personal brand and continuing to add to that and adjust as I need to adjust. But when you brand you, it makes it so much easier than when you're branding products, programs and services. So it first starts with you, then we brand your products and programs and services and all the things. So I want to talk about trends that I'm seeing in the marketing space. So first and foremost, we don't chase trends, which is funny, because I just said trends, but trends are helpful to gain more exposure faster. But when you build your marketing foundation on long lasting marketing modalities and strategies, then you don't have to. You don't have to have this wobbly foundation where you're always chess chasing the next algorithm. You're chasing the next trend. So add in trends, for sure, absolutely. But don't build your foundation on trends, right? Like we want a super solid, steady foundation, and then you add in the trends, and it's so easy to do the opposite, and like always, chase the chase the trends. But we just want to be very careful on that. Biggest tip for you is to go deep with one platform. When you can go deep with one platform, you can get so good at it, you're going to decide how often you're going to be on that platform. Who are you serving? What are their challenges? How can you help solve those challenges? How can you be different than other people in your space? Right? Like you want to be an innovator, you want to be a thought leader, you want to come to the industry with your own voice, because people are going to resonate with that. I'm already hearing kids paging me. We're about to get out, go out of the house for a little bit, so we don't lose we don't lose our minds, because when we're here all the time, it's just too much. It's just so we want to get clear first. We want to build Harley I'm talking about marketing. We want to get clear on all of those things and more. First, right? We want to build the habit of being consistent on social media. I'm just throwing things on my face at this point. There's not a lot of rhyme or reason. And so we want to get clear. We want to get consistent. You get to define what consistency means. But consistency is important. Strategy is important. We want to have a very clear. Plan, but too often, people are waiting for the clear plan to do anything. So like what I told one of our students last night and telegram was even as you're figuring things out, start showing up more, right? Like, as simple as you showing what you're eating for lunch. That may sound silly, but it's creating the habit of showing up, which is super valuable. We do not want to wait. The number one enemy of wealth is denial that you want wealth and delaying it from happening. So when we can get these habits in place, then when you do have more clarity on the things that I'm talking about, and you are, you know, revved up and ready, you already have the habit in place, it will go so much faster when you focus on doing that and you stop waiting. Anytime you're waiting, it is a sign that, like, what do we need to do to shift? Because when it comes to stuff like this there, there should not be much waiting. Like, if you need to take a step back and take a breather, that that's totally okay, but we should not be going days, weeks, months, without making progress. Right? Like we we want to make progress. We get to make progress. So therefore we get to show up. This is not as easy as I thought it would be. We get to show up and be making that progress every single day. And the biggest thing when it comes to marketing is you're going to keep getting better. Too often, people are worried about, well, I don't know what to say. I don't know how to say it. And I understand that that is a real thing. And also, again, I just, I refuse to let anything stop me or anyone like I my superpower is I'm very stubborn, and I'm always gonna find the way. That's one of my favorite affirmations. I will find the way. I will fucking find the way, like the mother fucking way, I will always find the way. I'm too stubborn to give up, I'm too stubborn to slow down. I'm too stubborn to allow any circumstance to stop me for going towards my goals and dreams. It is my responsibility, and that is a choice like I did. I wasn't born with like that rah, rah mindset, like it is a daily choice to step into. And it is powerful. It is so, so, so, so, so powerful. So that is like, if you only take one thing away from this video, be too stubborn. Be too stubborn to to wait. Be too stubborn to allow any circumstance to stop you. I I'm working very odd hours right now, like I was up until 1am last night, but I have pretty much the whole day to be with my kids yesterday, right? I had this morning. Everyone woke up super early, and then Boone went to take a nap, and then I, like, rested my eyes, just like a quick power nap. So it's like there's so much beauty and like just allowing this to work with you. But we do not wait. We as wealthy mama, we do not wait. We do not wait to go towards our big goals and dreams. We do not like allow excuses. Excuses are real. They are so valid, but we do not let excuses to stop us. I love the Taylor Swift song. I can do it with a broken heart. And so you know, if you're going through something right now, you can still do this like I was pulling myself out of postpartum depression and anxiety last year. And actually, my business helped me right, like, it helped me to have something to wake up to do, like, truly, like it's doing these things despite any circumstance. And you, you can do this and do this from a very trauma, informed, healthy way, for sure, I'm not telling you to not take care of you, but what I am telling you is to raise your standards, to to demand excellence of yourself that you really hold on pause commercial break. Whoa. For the lip. I've been really loving this, like more of a nude lip. It's very nude of me, but demand excellence of yourself. Demand that like the time is now. I have grown more in the last six months. What I have in a really long time. And so there's always room to level up. There's always room to call yourself forward to, you know, do this and it's messy. Like, do you think I love a dog barking or kids screaming? Absolutely not, but that's just the season of life on our head, and we're making it work. We're making it happen. We're not allowing anything to stop us and slow us down. It is like time is now. Life is now, your goals and your dreams and becoming the best version of yourself starts with right now. It comes down to the choice and aligning that choice with daily consistent habits. And the one thing that I know to be true is when you can master marketing online, you can do anything. It takes time and energy, but you can do anything. I saw a quote that somebody posted this morning that said, when you see people and they're doing something and it looks very effortless, it's because they put in so much time to do it. So if making a reel feels very hard for you, if making a post feels really hard for you, if launching feels hard for you, or going on Facebook Live, or, you know, direct messaging people or stories or whatever it may be. It's just because we haven't put in the reps yet, and that's that's why you like, that's why I'm here. So what we have launching next week is going to help you become the best marketer where you can do anything, and we're gonna take a lot of the time away from you, a lot of the stress. We're going to make it so fun that you don't even know that. Like you're you know things are happening, and you're just like, oh my gosh, this feels really fun, right? Like, this feels really fun, and you're growing. So if you want to be on the wait list, just comment wait list below. This might be a little giveaway that you get for joining in on becoming the best marketer ever and making your dreams happen. Because the one thing I know is when you get so good at marketing, you can do anything. You can do anything. It's a high income skill that you could get a higher, higher paying job. You can obviously sell anything online, right? You can teach your kids to become good marketers. Like marketing is not going away, and I have done it for 17 years, and it does feel easy for me, which is why I can help you. And it is a skill, and it is a choice, and you can get so good at it. So comment wait list or DM me wait list and stay tuned. It launches next but I'm so excited. You.